A live 30-minute session
Book a demo and see your portfolio on IRIS.
We model a live location in a market you care about, with you, in a focused 30 minutes. What to expect:
- A live IRIS session on a real location, not a slideshow.
- Straight answers from the people who build the models.
- You leave knowing what IRIS would tell you.

You'll meet Daan Kolkman, who founded IRIS, or someone else who builds the models.
In use at expansion teams across Europe
Customer stories
Decisions that held up in the real world.
95% of deployed models still in production. Not a model-accuracy claim.
Last-mile · 6,000+ pointsFrom intuition to insight for last-mile locations.
Read the Sameday story →
QSR · 130+ locationsTurning a delivery shift into a revenue model.
Read the Kwalitaria story →
Retail · ~1,400 storesA critical mirror for a 1,400-store retail network.
Read the Zeeman story →"The IRIS platform is now an essential part of our decision-making process. It allows us to test scenarios, predict outcomes, and ensure our growth is sustainable and aligned with market demand."
Gheorghe Marius Adrian, Easybox Business Director at Sameday