Omnichannel & Click-and-collect
Poorly placed pickup locations and fragmented online-offline strategies frustrate customers and reduce conversion rates. IRIS ensures every touchpoint—from physical stores to pickup hubs—is strategically placed for maximum convenience. Drive seamless customer experiences and improve fulfilment efficiency.
Know your customers
Merge online buying habits with offline foot-traffic data to better understand your customer journey. IRIS pinpoints exactly which segments are driving sales, both in-store and online.
Optimize Pickup Locations
Place click-and-collect points in convenient spots, using IRIS’s analysis of traffic flows, demographic clusters, and dwell times. This way, you boost satisfaction and minimize logistical hiccups.
Powerful Location Intelligence—Tailored to Your Industry
No matter your sector, IRIS delivers precise, data-driven insights to optimize your locations, reduce inefficiencies, and maximize revenue.
1️⃣ Find high-performing sites – Expand strategically, avoiding costly mistakes.
2️⃣Optimize existing networks – Prevent cannibalization and refine delivery/service areas.
3️⃣ Free your data team – Cut out the grunt work and free up your analysts.
Optimize Pickup Locations
Place click-and-collect points in convenient spots, using IRIS’s analysis of traffic flows, demographic clusters, and dwell times. This way, you boost satisfaction and minimize logistical hiccups.
Confident expansion starts here
Know exactly where your next store will thrive. IRIS pinpoints high-potential sites using real-world data—so you can launch with less risk and more certainty.