Subscription-based businesses

Scaling a subscription model is tough—overspending on acquisition or expanding into low-demand areas can kill profitability. IRIS uncovers high-density subscriber zones, helps you predict retention risks, and tracks competitor movements, so you can grow with confidence.

Identify the Best Markets for Growth

IRIS pinpoints high-conversion neighbourhoods using demographic, spending, and behavioural insights—so you expand where demand is strongest.

Boost Retention & Reduce Churn

Overlay churn data with local demographics to identify at-risk segments and adjust pricing, promotions, and offerings accordingly.

Track Competitor Influence

IRIS maps competitor locations and market saturation, helping you stay ahead of industry shifts and emerging threats.

Powerful Location Intelligence—Tailored to Your Industry

No matter your sector, IRIS delivers precise, data-driven insights to optimize your locations, reduce inefficiencies, and maximize revenue.

Find high-performing sites – Expand strategically, avoiding costly mistakes.

Optimize existing networks – Prevent cannibalization and refine delivery/service areas.

Free your data team – Cut out the grunt work and free up your analysts.

Boost Retention & Reduce Churn

Overlay churn data with local demographics to identify at-risk segments and adjust pricing, promotions, and offerings accordingly.

Confident expansion starts here

Know exactly where your next store will thrive. IRIS pinpoints high-potential sites using real-world data—so you can launch with less risk and more certainty.